The advertising industry works much like any other marketplace: There are buyers and sellers, and someone in the middle connecting the two. In this case, it's increasingly The Trade Desk that's ...
Advertising veteran Ryan Hudson announces ZeroClick, a new ad software that incorporates artificial intelligence. “I guess I had not saved the day and figured out how a local advertising-supported ...
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AppLovin's scalable ad engine emerges as the real growth catalyst
AppLovin Corporation’s APP recent performance highlights one defining advantage: the scalability of its advertising ...
Publisher revenue is headed for a steep decline due to ad-blocking software in 2024, as revenue is estimated to fall by as much as $54 billion in the coming year. According to a recent report from ...
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