Apple’s ATT framework continues to make user acquisition and retention campaigns more difficult to deploy, track and measure. In light of this, app marketers must find new avenues for maintaining an ...

The Bark App has become a popular choice for families who want a reliable digital safety tool. It offers features like social media monitoring, text alerts, and screen time management, helping parents ...

Week 5 of the 2025 college football season has multiple exciting contests on the slate. The No. 5 Georgia Bulldogs (3-0) host the No. 17 Alabama Crimson Tide (2-1) in an SEC showdown at 7:30 p.m. ET.

Historically, coordinating digital promotions on Apple’s iOS platform hasn’t been a walk in the park. That’s largely thanks to the App Store’s restrictions: For years, Apple’s digital distribution ...

The App Store can never be pure enough for Apple. All it wants is for iOS users to follow its featured titles and iAd adverts, and download those apps. But all app developers want is an app discovery ...

Psst! Want to learn the secrets of successful app marketing to help get your game in the hands of the right users? Then you should get yourself down to the App Promotion Summit on the 10th July, ...