Glaser’s no stranger to beer design: he created the Brooklyn Brewery’s logo back in 1990. Perhaps that’s why he seems fairly critical about the design of the many beer labels he was invited to ...

I judge a lot of things by their covers. Books… Trendy clurrrrbs… Facebook profiles… And yes, beer. There, I said it. I’ve picked up a pint based on nothing more than its well-designed label. And now ...

In the growing craft beer market, breweries are making their bottles and cans stand out through colorful packaging and distinct graphic designs that draw a customer’s eye. Brewery owners, along with ...

Every microbrewery fan knows the bright, beautiful wonderland that is the craft beer section of a liquor store. A welcome change from the stuffy, uniform bottles of mega beer companies, many ...

When David Moffitt ’07 (film and animation) began studying at RIT, he never imagined he would design labels for beer inspired by his alma mater. “I didn’t even like beer when I started college,” said ...

El Greco, the great painter and architect of the Spanish Renaissance, was gazing at the night sky when he declared, "Art is everywhere you look for it." And, indeed, it is right there in the tranquil ...

This week, as part of an annual tradition, Beck’s beer invited artists to design a label for their bottles. Each artist is given a template and instructions to create a piece of original artwork, ...

Anheuser-Busch InBev (NYSE: BUD) recently unveiled a creative way to confront beer drinker preference for locally brewed suds: it is producing limited-time-only labels for its Budweiser brand that ...

As liquor store shelves brim with more beer choices than ever before, original artwork and branding have become a key way breweries make an impression. To keep things eye-catching, companies like ...

The impact of beer label design includes standing out from competition, which can increase sales. With new entrants popping up seemingly every day in the craft beer industry, local brewers are looking ...