As a small business owner, it's vital to establish a work culture in which your employees feel valued and acknowledged. The traditional authoritarian approach to leadership no longer yields the kind ...

Understand innate reactions. Customers are people, and like all human beings, have subconscious reactions to their environment. Improve CX through customer behavior. A psychological lens can help CX ...

It’s not often that a government website attracts attention because it works. But that is exactly what happened in mid-January, as word spread that Covidtests.gov was simple, effective and left users ...

It is at the confluence of different experiences that new theories come into being. Writing in this week's "Perspectives" in the journal Science, ASU researchers Kim Hill and Rob Boyd comment on new ...

Concerns about the high costs of cancer care have led to a renewed interest in understanding how patients value the outcomes of care. Psychologists, economists, and others have highlighted some of the ...

Researchers from State Grid Corp. of China, the nation's largest state-owned grid operator and power utility, have explored the effects of individual behavioral interactions on the adoption of ...