Channel management is finding the right marketing techniques and sales strategies to reach your target customers. Learn how ...

TORONTO--(BUSINESS WIRE)--360insights, the leading global channel engagement and business optimization company, announced today that it has been named a leader in The Forrester Wave™: Channel ...

Sitting in their corporate ivory towers, it's easy for vendors to imagine that publishing a new price list is the completion of a process. They have gone through intense internal negotiations among ...

The appointments to the newly created posts -- three hires from outside the company and one internal promotion -- were disclosed Wednesday in a note to some 2,600 channel partners from Paul Johnson, ...

Last year, pharmaceutical companies spent over $8.1 billion on marketing campaigns, allocating over half of that to reach healthcare providers (HCPs). As the digital era retains its post-pandemic grip ...

Anyone old enough to have opened a mailbox is probably familiar with offers like these coming in all the time. Direct mail and prescreened credit offers have been the tried-and-true financial services ...

User organizations have lots of choices when buying management solutions. Many prefer to work directly with the vendor that created the management technology -others choose to work with a channel ...