If you’re looking to upgrade your makeup looks for 2025, eye makeup is the way to go. Although we’re all guilty of skipping the shadow or liner when we’re in a pinch, there’s no better time than now ...

Ahead, our K-beauty experts break down the four essential Korean makeup trends to know in 2026, from fresh-faced techniques ...

Bring on the pigment.

The YouTube beauty guru era might have come and gone but playing around with makeup is forever. It's easy to spend hours experimenting with shapes and color schemes. Add a bit of drama here and there ...

From how to color correct dark circles to shadow lining eyeliner, celebrity makeup artist Natasha Denona explains the steps for creating perfect eye makeup. Then there is celebrity makeup artist ...

The Most Iconic Secrets of the Makeup Trend That Celebrates Real Beauty, Inspired by Emma Watson and Other Celebrities ...

Billie Eilish’s ocean eyes are arguably her most striking feature. Even when the “Birds of a Feather” singer is spotted makeup-free, her ice-colored eyes shine. And for her Hit Me Hard and Soft tour, ...

As a beauty editor at Women’s Health, I’m constantly testing new skincare and makeup products. Sometimes, it's isn't pretty: I once tested an eyelash serum that made my left eye irritated, red, and a ...

“Eye makeup removal is one of the most overlooked steps in a beauty routine, yet it is absolutely critical to maintaining healthy skin and lashes,” pro makeup artist Lauren D’Amelio Ventre says.