In December, Netflix released Bandersnatch, a choose-your-own-adventure style episode of its hit dystopian sci-fi series “Black Mirror.” Based on the positive response to that episode, Netflix’s VP of ...

Walmart's plans for its ad-supported, free streaming video service Vudu are starting to come together, and they include interactive programming, shoppable ads and big Hollywood names. Walmart has been ...

Netflix continues to push the boundaries of streaming video content. Following its scripted “choose your own adventure” film “Black Mirror: Bandersnatch,” the company says it will launch a ...

The rumors that Netflix was heading into the interactive programming niche first started circling early in 2018, thanks to a partnership with Telltale Games, a video game company. Although word spread ...