Classic Lego meets responsive play as smart bricks add sound and light — raising new questions about how imagination fits ...

According to critics, electronic Lego bricks could undermine children's fantasies. While Lego doesn't want to go fully digital, Smart Play is the future.

The new brick will make play more interactive for Kentucky kids and families. Sets will release in March, and preorders start in January.

Lego made its first appearance at CES 2026 to show off its Smart Brick, which can change colors, make sound effects, and sense other nearby Legos.

The new Smart Brick is a new hope for Lego and one that could have huge possibilities ...

LEGO's new SMART Play System blends embedded electronics, sensors, and wireless tech into the familiar classic bricks, ...

LEGO has just opened pre-orders for its brand-new Smart Play sets, marking a major evolution in how LEGO builds interact with ...

If you have a Lego fan, or two, in your family, you'll be excited about the company's new SMART bricks tags and mini figures which bring play to life.

Lego integrates electronics with sensors, light, and sound generators into building bricks. To start, these Smart Bricks will bring three Star Wars sets to life.

The new brick will make play more interactive for kids and families. Sets with the new brick will release in March, and preorders start in January.