They're hanging from every bag and have become a fashion phenomenon in their own right. However, behind their apparent cuteness, Labubu plush toys hide a completely different side. This surprising ...

It's a plush doll. It's a bag charm. It's a collectible that recently sold for six figures. But no, this wildly popular creature isn't a Gremlin or one of the monsters in Maurice Sendak's children's ...

People across Asia flocked to shopping malls and online stores Friday as they scrambled to get their hands on the latest edition of Labubu, a collectible toy that has sparked buying frenzies the world ...

A global frenzy has erupted for Labubu, a furry elf character made by Chinese toy company Pop Mart. Since April, every new release and restock of plush Labubu dolls has sold out, usually within ...

Labubu is a plush monster toy, but it’s also on track to be a billion-dollar business. This week, Labubu maker Pop Mart released its financial results for the first half of 2025, giving the public ...

Pop Mart's Labubu Halloween plush toy is a trending collectible, particularly the Sitting Pumpkin Vinyl Plush Pendant. The plush's popularity is driven by celebrity endorsements, including Blackpink's ...

PARIS, FRANCE - MAY 23: Close-up detail view of a blue turquoise fluffy Labubu monster charm doll, next to a yellow Labubu doll, on May 23, 2025 in Paris, France. (Photo by Edward Berthelot/Getty ...

Labubus, the mischievous elf plush toys seen hanging on every celebrity’s designer bag this summer, have gone viral across the world, but now we know exactly how popular—and profitable—they have been.

The internet's favorite nine-toothed monster just crashed the World Cup, and the official merch is already selling out.