Personalization is key to effective cold emailing, but doing it wrong can make your emails feel insincere or even drive people away. In an analysis of over five million emails, I found that ...

Personalization has become a critical component of successful marketing. You’ve likely heard about its importance repeatedly, yet many marketing leaders still hesitate to embrace it—especially ...

The Start menu is an essential part of the Windows experience, but it's not always the most efficient and customizable. To counter this, Microsoft introduced a sleek and modernized Start menu in ...