Just here for the commercials? Super Bowl ads are as big a part of the annual tradition as buffalo wings, with brands shelling out enormous sums – over $10 million in 2026 – to secure commercial space ...

The Super Bowl LX logo at a press conference at the San Jose Convention Center. Kirby Lee / Imagn Images Deciphering what number Super Bowl it is can be tricky, due to the Roman numerals. But the ...

Budweiser left nothing to chance in taking home its record 10th first-place finish in USA TODAY’s Ad Meter contest. In "American Icons," Budweiser emptied the tank to mark its 150th anniversary while ...

The Super Bowl is happening in Silicon Valley this Sunday, and the Patriots-Seahawks game at Levi’s Stadium is going to be packed with tech money. YouTube CEO Neal Mohan is expected to be there. Apple ...

NEW YORK -- NBC Sports' presentation of Super Bowl LX set an all-time media record as 137.8 million viewers watched in the second quarter as the Seattle Seahawks led 6-0 over the New England Patriots ...

CLEVELAND, Ohio — Sam Darnold will become the first quarterback from the 2018 NFL Draft to start in the Super Bowl this evening. The quarterback class from that draft is still making noise to this day ...

It takes time for a player's story to be told in the NFL. Post-draft night grades and even a year down the road merely serve as talking points, but it is interesting to see how the narratives shift.

The Super Bowl: Come for the game, stay for the ads. Yes, Super Bowl 60 had more than its fair share of memorable commercials that helped fill the time between plays, as the Seattle Seahawks toppled ...

Sunday night's Super Bowl and Bad Bunny fell short of setting records for most-watched U.S. broadcast and halftime show. The Seattle Seahawks' 29-13 victory over the New England Patriots averaged ...

Bad Bunny brought the party to the Super Bowl halftime show as he promised, performing hits from "Debí Tirar Más Fotos" a week after winning Album of the Year for it at the 2026 Grammys. The ...

All power that moves the progress needle in the United States begins with money and influence. This is why some very loud people were outraged at Bad Bunny’s selection to headline the Super Bowl LX ...

One week after winning the Grammy for album of the year, Bad Bunny is about to put on the performance of his already astonishing career. The halftime show at the Super Bowl is as big an audience as a ...