Discover the future of media buying with Agentic Advertising. We analyze the "two tracks" of development: containerized ...

With speed and focus, U.S. and U.K. brands and their advertising partners are planning and implementing creative intelligence (CI) solutions and platforms to take greater control of their creative ...

AiOpti Recognized for Deterministic Measurement Linking Media Exposure to Real-World Outcomes The real reward is seeing ...

Advertising’s agentic future relies on capabilities that don't exist yet. AdCP may one day make buying easier, but it won't ...

SHORT HILLS, N.J. , Jan. 8, 2026 /PRNewswire/ -- Doceree, the world's first AI-powered Operating System for healthcare marketing, today announced its emergence as the most AI-forward technology ...

FanDuel has rolled out a new responsible gaming initiative across its platform, introducing a campaign titled “Play with a Plan” that aims to encourage customers to make informed decisions about their ...

If you've been paying attention to the local martech (marketing technology) scene, you've probably noticed a pattern: ...

Rokt, the leading ecommerce technology company using machine learning and AI to make transactions more relevant to each customer, today released its annual outlook on the forces shaping digital ...

As Netflix’s upcoming earnings release approaches, traders are likely to look beyond surface-level revenue growth and focus ...

AppLovin Corporation APP has fallen 22.5% in a month versus the industry’s 6% decline. For long-term investors, this sharper ...

OpenAI is heading back to the Super Bowl, turning the biggest night in advertising into a showcase for its chatbot ambitions ...