Our best models of the cosmos don't add up — but that could change if the universe is actually made of a viscous 'fluid,' a ...
These open-source MMM tools solve different measurement problems, from budget optimization to forecasting and preprocessing.
The FAA is actively implementing regulations and programs, including a special federal aviation regulation (SFAR) and an eVTOL Integration Pilot Program (eIPP) by 2025, to safely integrate advanced ...
Incrementality testing in Google Ads is suddenly within reach for far more advertisers than before. Google has lowered the barriers to running these tests, making lift measurement possible even ...
A new University of California San Diego School of Medicine study offers a unified biological model to explain how genetic predispositions and environmental exposures converge to cause autism spectrum ...
A new University of California San Diego School of Medicine study offers a unified biological model to explain how genetic predispositions and environmental exposures converge to cause autism spectrum ...
Researchers at Baylor College of Medicine have discovered a natural mechanism that clears existing amyloid plaques in the brains of mouse models of Alzheimer’s disease and preserves cognitive function ...
James is a published author with multiple pop-history and science books to his name. He specializes in history, space, strange science, and anything out of the ordinary.View full profile James is a ...
For decades, scientists have relied on a popular idea referred to as cosmic inflation to explain how the universe began and why it looks the way it does today. This theory suggests the universe ...
The Tesla Model Y Standard's fabric-covered glass roof has stirred up controversy. People are saying it's a case of decontenting gone too far. Lars Moravy, Tesla's top engineer, took to X to explain ...
Who’s my Role Model? Well, it changes on a whim, but at the moment it’s Alma from Phantom Thread when she snatches some agency in her relationship with Reynolds and delivers the most romantically ...