Since the COVID-19 pandemic, ‘event-driven activities’ have brought significant profits to premium brands. Concert ticket prices have risen overall, with premium seats seeing even larger increases.

Most people don’t realize that one of the biggest breakthroughs in cinema history came from Canada. IMAX technology transformed movie theaters from simple entertainment venues into incredible visual ...

Imax saw its stock jump more than 44% in 2025, and that was before the company announced that it had generated a record $1.28 billion at the global box office for the year. Meanwhile, shares of fellow ...

You are not the only brand that is wasting its time and money on social media ads without good outcomes. Most companies are not able to engage effectively, convert well, and have no understanding of ...

IMAX Corporation (NYSE: IMAX) soared to a $43.6 million global opening weekend with Disney/20th Century Studios’ “Avatar: Fire and Ash” — delivering the Company’s biggest opening weekend of 2025 and ...

The founder and CEO of Vue Entertainment, the largest privately owned cinema operator in Europe, has written a public letter attacking the controversial deal Imax signed with Netflix giving Greta ...

The end of November tends to be a popular time for new movie releases. Between the holidays and colder weather, many head to the theaters to catch some of the year’s biggest hits. And if you’ve ...

Imax and Cinemark have reached a deal to install new equipment or make significant upgrades to 17 of the exhibitor’s locations across the U.S. and South America. The deal comes during the runup to a ...

Will Syracuse moviegoers be able to see the holiday season’s biggest movies on the biggest screen possible? The IMAX theater at Syracuse’s Regal Destiny USA is currently closed for renovations. No ...

Do you have a hard time choosing between standard and deluxe edition of Arma Reforger? Here you will learn the differences between them that will help you make decision which one you should purchase.